Maintenance Organizational Models

June 9, 2025
How to Do More With Less?

Our mission is to simplify the homeowners & home builders customer experience. Let Iris do the work.

Getting to Hell Yes with Michael Brown: Equitable Screening, Leading Indicators and the Cost of Inaction

November 24, 2025
Michael Brown, RentButter CRO, saw renter screening often excludes reliable payers. With 25 years in PropTech, he founded RentButter to challenge industry norms.

Work Order Management: Why Your NTE Limits Are Costing You Thousands 

November 24, 2025
Poor work order management is driving costs up—more than double inflation. Discover how 60-90 seconds of triage can save $65-200 per dispatch.

Single Family Rental West 2025

November 21, 2025
Single Family Rental West 2025 is the industry’s largest annual event. Investors & operators attend to talk technology, operations & resident experience.

Getting to Hell Yes with Thomas DeMiranda: Building a Student Housing Brand That Lasts

November 17, 2025
Thomas’s path from sales to Yugo’s CSO showed one theme: property management isn’t just assets—it’s about students, parents, and transformative life experiences.

How Maintenance Revenue Changes Everything: From Cost Center to Profit Driver 

November 17, 2025
The average value of work orders is growing every month and approaching the not-to-exceed (NTE) limit of $250. Without triage, you're funding an escalating expense cycle you can't control.

From Scarcity to Systems: Brandon Hammond on Building Stronger Operational Foundations

November 10, 2025
Brandon said he spent the first 15 years of his career building better mousetraps trying to be the smartest person in the room. However over time, he realized the true value was in people, not processes. You can’t build anything at scale unless people want to build it with you.

OPTECH 2025 Conference & Expo

November 4, 2025
Meet IrisCX CEO Guillermo Salazar at OPTECH 2025 in Las Vegas—multifamily tech leaders on AI, platforms, operations, and innovation. Book a meeting.

Getting to Hell Yes with Phillip Burton: Building Trust Beyond Flooring

November 3, 2025
Phil showed how tech—laser measuring, scheduling, process optimization—amplifies work. Real value is crews on time, smoother installs, and trust. That’s the filter I’ll keep.

Owning Operational Excellence

October 29, 2025
To win on brand, service, and culture, we must own operations—through training, leadership, and showing up for the people doing the work.

Getting to Hell Yes with Greg Frank: Building the World’s Largest SFR-BTR Community

October 27, 2025
Greg showed that real wins come from collaboration—owners, vendors, residents—built on partnerships, standards, and shared stories. The future is “Hell Yes” together.

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