Be a guest
on “Getting to Hell Yes!”
A weekly LinkedIn Live podcast where real operators and sellers in multifamily, single-family, and build-to-rent unpack how buyers actually get to “hell yes.” Hosted by Guillermo Salazar, CEO of IrisCX.
“Getting to Hell Yes!” is a straight-talk series about the buyer’s journey in residential real estate and proptech. We dig into decision psychology, timing, and the hard truths behind adoption. If you’re tired of fluffy “sales tips” and want what works in the field, you’re in the right place.
Recent episodes have featured founders and operators who’ve shipped, sold, and scaled in property management tech and services.
Format: Weekly LinkedIn Live, released as a podcast, blog, & book chapter.
Who should apply to be a guest
- Founders, CEOs, CROs, and sales leaders in multifamily, SFR, BTR, or proptech with lessons learned the hard way.
- Operators who’ve led centralization, standardization, or turnaround efforts and can show the before/after.
- Investors or partners with a clear POV on adoption, distribution, or tech stack consolidation in housing.
If you are experienced in capturing urgency, creating commitment & how to recognize and create a real “hell yes,” we want you.
Who tunes in (and why)
- Multifamily and SFR leaders looking for pragmatic playbooks
- Sales teams selling into property management and services
- Buyers looking to learn more about how the sales process is imagined, and learn about their sellers.
- Proptech founders focused on adoption, renewal, and revenue
A pitch-free zone. They listen because the conversations are tactical, guest-led, and grounded in current deals and operations. The series has over 100 episodes and active LinkedIn distribution, ensuring your insights reach the right people.
Why apply
- Real reach: Your story hits LinkedIn Live and your niche target audience
- Credibility: Join a roster that includes leaders like Brad Hargreaves, Demetrios Barnes, Everett Lynn, and more.
- Evergreen social assets & backlinks: We publish a show page and social cuts highlighting your key takeaways.
What makes a great guest
- You bring receipts: metrics, cohorts, funnel math, or a clean failure-to-fix story
- Clear POVs on adoption, timing, and value realization
- Teaches one “do this now” takeaway for sellers in our space
Sound like you? We’d love to hear from you!