Product Leader


Calgary, AB or Remote in Canada

Stock options

ICwhatUC has an employee stock option plan – one of the perks of joining a company as one of its foundational team members! Stock options are built directly into our compensation plan and are offered as a bonus when we hit collective company goals.

Unlimited vacation

ICwhatUC offers unlimited vacation to give our team the opportunity to rest and recharge without thinking about a 'vacation bank'. We take a minimum of two weeks off per year, and we are empowered to take more than that as long as we make sure to balance it with our workload.

Flexible/remote work schedule

At ICwhatUC, you're empowered to work wherever you want. We work asynchronous-first, with the goal of reducing company-wide meetings and empowering our team to choose the working hours that serve them best. Some customer-facing jobs may require a specific time zone and working hours.

Comprehensive benefits

All full-time ICwhatUC team members have access to our employer-paid comprehensive benefits plan. We also offer coverage for mobile phones, digital wellness, and remote work setup.

Who we are

At ICwhatUC, we’re on a mission to create the world's best real time and self serve experiences. Have you ever felt like you could fix a simple problem at home or on a job if you only had the right expertise to help you along? Us too.We’re a SaaS company backed by one of North America’s most successful seed stage investors, and we are keying up for a year of explosive growth. If you are looking for a hockey stick growth curve, you’ve found it. We are a Google Accelerator alumnus and we have key partnerships in place with AT&T and Masco. Our company is headquartered in Calgary and our team is spread across Canada’s major cities.As a company that challenges our customers to think differently about the way they work, we approach our work differently, too. We respect and trust our team – our asynchronous culture allows our team to build their schedule around their life, not the other way around.We’re looking for an experienced and passionate Product Leader to drive improvements to our platform and help us set a superior performance standard.

What you'll be doing

  • Report directly to the CTO while overseeing ICwhatUC’s product portfolio.
  • Define and manage the vision for our platform to ensure that our team maintains a cohesive vision throughout development.
  • Be an integral part in connecting business and technology teams together.
  • Determine product and market feature prioritization driving DAU &  MAU
  • Define and manage backlog items, prioritizing them based on our overall strategy.
  • Break down touch point and pain point journey mapping with the ability to quantify impact through feature development.
  • Oversee development stages, working with stakeholders to identify and organize next steps.
  • Serve as the voice of the client, understand and anticipate client needs to more effectively manage the development process.
  • Evaluate product progress at each iteration.

Your background

  • 5-7 years of experience working within a startup and building a product.
  • Understanding of and experience with the startup lifecycle, having worked in a series A-B stage SaaS company.
  • Experience defining and overseeing product roadmaps.
  • Experience in video and communication technologies is an asset.
  • Experience in entrepreneurship, sales or marketing is an asset.
  • Experience working with cross-functional teams to deliver on a common goal.
  • Strong technical background and understanding of the current bleeding edge of the technology landscape.
  • Previous product management experience where you own part of the portfolio.
  • Ideal candidates will have proven experience working in a remote environment.

Preferred Qualifications

  • Deep understanding and experience with Agile methodologies such as SCRUM, XP, Kanban.
  • Hands on ability to produce UX mockups using Figma, Sketch, etc.
  • Ability to articulate whitelabel benefits and disadvantages.
  • Possess a fundamental understanding of the end-to-end customer experience integration and dependencies.
  • Ability to advocate and impact change with a technical audience.


  • Competitive salary
  • Work from anywhere
  • Unlimited vacation policy
  • ​​Full medical coverage
  • Company issued laptop, equipment
  • Wellness spending allowance and phone stipend
  • Employee stock option plan
Together we're building a culture that embraces diversity and learning, humility and excellence. ICwhatUC is committed to building an inclusive and diverse workforce. We are an Equal Opportunity Employer and welcome people from all backgrounds, experiences, abilities, and perspectives.If you require an accommodation please contact

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